Find out the best tactics for local businesses on how to make the most of last minute Christmas shoppers to boost your sales.
Don’t get left in the cold
Every year, more people are turning to the internet for Christmas inspiration. With so much competition for the increased spend, you need to raise awareness of your business and engage more customers to stand out above the noise.
Our local news sites and papers reach huge audiences every month, and through our engaging advertising products and targeting options, we can help you reach the right people over the Christmas period to increase festive sales.
- People start thinking about Christmas at the end of August (Royal Statistical Society)
- Weekly footfall in high street shops peaked in November 2016 (Springboard 2016 Christmas Footfall Review)
- For the first time ever in 2015, over half of online sales were made using mobiles (AWA Digital)